DailyStory Blog

A well-crafted welcome email series is essential for building strong relationships with new subscribers. This series sets the tone for future interactions, nurtures leads, and guides them through their customer journey. By optimizing timing, content, and engagement strategies, businesses can increase customer retention and drive … Continue reading “Welcome email series: Nurturing subscribers for long-term engagement”

With digital marketing and customer service both needing to be more real-time than ever to serve consumers, chatbots are more popular than ever. You’ll find at least 300,000 chatbots on Facebook alone (and climbing). In fact, about 53 percent of consumers are more likely to … Continue reading “13 of the best chatbot builders for small business”

Competitive analysis is a tactic that every company should use regularly. But without the right tool that suits your needs, it’s easy for manual competitive analysis to take up a big chunk of time. A competitive analysis is essentially a strategy where you identify your … Continue reading “15 tools to help make your competitive analysis easier”

Press releases can help your brand generate media coverage, which can help you reach your target audience that much more. Because there’s no guarantee that your press release will result in coverage, the more journalists you can reach, the better your chances. About 48 percent … Continue reading “5 of the best free press release services”

Successful gyms consistently market themselves on multiple digital channels to bring in new members. As a gym owner, you’re well aware of the natural churn of membership that’s a factor for every business in the fitness industry. The majority of gyms lose about 50 percent … Continue reading “9 expert tips to better market your gym online”

The battle for attention is fiercer in today’s crowded inboxes. For marketers, crafting effective win-back email subject lines is a critical skill to re-engage inactive subscribers and breathe life back into dormant email lists. Your subject line is often the first and only chance to … Continue reading “Win-back email subject lines: Crafting headlines that grab attention”

Are your email campaigns falling flat, with low open rates and minimal engagement? It is high time you divide your subscriber list into smaller, targeted groups based on behavior, location, or interests. Companies using email segmentation report 760 percent higher revenue from email campaigns, proving how … Continue reading “Email segmentation: Definition, strategy, and examples”

Emoticons now available in Email Designer We now offer an easy way to add emojis to the body of your email, without having to copy/paste! In the email designer, after selecting a text box, you’ll see the 😀 emoji. New-dynamic-segment-completion notifications After a new dynamic … Continue reading “What’s New in DailyStory – February 2025 highlights”

Email marketing continues to be one of the most effective tools for businesses to connect with their audience, drive engagement, and increase revenue. While all industries can benefit from email marketing, certain sectors find it especially impactful due to their unique needs and customer interactions. … Continue reading “Top 5 industries that thrive with email marketing”

Introduction Email marketing remains one of the most powerful tools for businesses looking to connect with their target audience by means of an effective digital marketing strategy. Despite the rise of social media platforms, search engines, and paid advertising, email marketing continues to deliver high ROI, … Continue reading “How email marketing fits into your digital marketing strategy”

Email marketing remains one of the most effective channels for businesses to connect with their audience. The right email marketing platform can make all the difference in crafting compelling campaigns, reaching the right audience, and analyzing results. However, with so many options available, how do … Continue reading “Choosing the right email marketing platform for your business”

“How do you do email marketing effectively?” It’s a question that stumps many business owners who watch their emails go unopened or, worse, straight to spam. With inboxes becoming increasingly crowded and attention spans growing shorter, standing out and engaging your audience through email can … Continue reading “How do you do email marketing: A step-by-step guide”

When designing and coding HTML emails, one of the biggest challenges marketers face is email clipping—where a mailbox provider truncates an email, requiring the recipient to click “View entire message” or “Read more” to see the full content. Understanding these clipping limits can help optimize … Continue reading “HTML email clipping limits across different mailbox providers”

Re-engaging lost customers can be a game-changer for your business. These are customers who have purchased from you in the past but haven’t interacted with your brand for a while. Instead of letting these relationships fade away, win-back email campaigns provide a strategic and cost-effective … Continue reading “Win-back email campaigns: How to re-engage lost customers”

Social media is a great way to advertise your brand and its products and/or services, but being effective can sometimes feel like an impossible challenge. People use social media platforms for different reasons, and your job is to figure out how to get them to … Continue reading “Maximizing your brand’s reach: Effective social media advertising and management strategies”

Email marketing remains one of the most effective ways to reach customers, increase engagement, and boost sales. Unlike social media, where algorithms limit your reach, email marketing gives you direct access to your audience. But getting started can feel overwhelming. Choosing the right email marketing … Continue reading “How to start email marketing: A complete checklist”

Apple’s privaterelay.appleid.com email addresses are part of its privacy-focused features within Sign in with Apple. These addresses allow users to hide their real email when signing up for services, providing a unique, random email that forwards to their actual inbox. While this enhances user privacy … Continue reading “Can you send marketing emails to privaterelay.appleid.com addresses?”

Promote your events more dynamically Our new Event widget dynamically retrieves and displays a list of upcoming events based on each recipient’s geographic location. Boost your campaigns with our OpenAI integration DailyStory’s integration with OpenAI enables advanced ChatGPT features in your DailyStory account.

Email marketing has long been a cornerstone of digital marketing, but its potential for local businesses is often underestimated. Local email marketing offers a unique opportunity to connect with your community, build customer loyalty, and drive foot traffic or local sales. Let’s explore how local … Continue reading “Local email marketing: A powerful tool for small businesses”

A reactivation email is a targeted communication sent to re-engage inactive subscribers or customers. Whether someone hasn’t opened your emails in months or hasn’t purchased in a while, reactivation emails aim to reignite their interest and restore their engagement with your brand. These emails are … Continue reading “What is a reactivation email?”

Email design is not just about making messages look good—it’s about creating experiences that engage, captivate, and convert. To this day, marketing emails remain one of the most effective tools for businesses that want to reach a vast audience. Four out of five marketers say that they … Continue reading “7 Tips for Effective Email Design”

An opt-in email is a communication that requires recipients to give their explicit permission before receiving email campaigns or newsletters. This practice aligns with email marketing best practices and legal standards, such as GDPR, ensuring that the recipients genuinely want to hear from you. Opt-in … Continue reading “What is an opt-in email?”

Email follow-ups are one of the simplest yet most effective tools to improve communication and achieve results. Whether you’re waiting on a job application, a potential client response, or an internal project update, a well-timed email follow-up can make all the difference. In this article, … Continue reading “Mastering the art of the email follow-up: Tips, timing, and templates”

For cannabis retailers and dispensaries, text messaging (SMS) is one of the primary ways they communicate offers, deals and updates to their customers. And staying in compliance is not only important, it’s the law. This guide provides helpful information about text marketing rules and keep … Continue reading “How cannabis retailers and dispensaries stay in compliance with text messaging”

Blogging is one of the most powerful tools for sharing ideas, building a brand, and connecting with an audience. If you’re already writing blogs, you’re likely aware of the effort that goes into crafting quality content—from brainstorming topics to refining your writing style. But are … Continue reading “Writing blogs: How to write effectively and enhance your email newsletters with DailyStory”

Building an email list is one of the most effective ways to grow your business and connect with your audience. But not all email sign-ups are created equal. By crafting compelling opt-in emails, you can ensure that your subscribers are genuinely interested in your offerings … Continue reading “Opt-in email examples: How to build a winning subscriber list”

If you’re serious about growing your business, building a strong email list is a no-brainer. Email marketing generates an average of $42 for every $1 spent. That’s the kind of ROI other marketing channels can only dream of. Plus, with 90 percent of Americans subscribed … Continue reading “5 actionable strategies to build an email list from scratch (with examples)”

Invitation emails are a cornerstone of effective communication, helping you connect with your audience and inspire action. Whether you’re hosting an event, launching a new product, or inviting customers to join a webinar, a well-crafted invitation email can make all the difference in boosting attendance … Continue reading “How to create compelling invitation emails that drive engagement”

Leveraging social media data is crucial for designing effective marketing campaigns. Businesses can greatly enhance their marketing strategies by focusing on data-driven approaches, allowing them to target the right audience, boost brand awareness, and increase engagement rates. By utilizing insights derived from social media analytics, … Continue reading “Leveraging social media data for effective marketing campaigns”

Do you believe AI isn’t a fit for your digital marketing strategies? Think again. According to 48 percent of marketing leaders, customers are better engaged with AI-powered technologies like chatbots. Relevant data, results in the best marketing campaigns. However, the complex data generated in today’s omnichannel … Continue reading “Exploring the role of AI in creating data-driven digital marketing campaigns”

Email marketing remains one of the most effective channels for reaching and engaging with audiences. However, crafting the perfect email involves more than just clever copy and design—it requires rigorous testing to ensure that the email performs well across devices, inboxes, and audiences. Enter email … Continue reading “Why email testing tools matter for marketers”

Email marketing remains one of the most effective ways to engage with your audience, nurture leads, and drive conversions. However, to maximize its potential, you need a well-defined strategy. Here’s a comprehensive guide to mastering email marketing. Define your goals Before diving into the tactics, … Continue reading “Mastering email marketing: A comprehensive strategy guide”

Take advantage of our Weather Forecast widget Did you hear? The Weather Forecast widget is a special widget used to embed a weather forecast into the email. The forecast data is fetched when the email is sent giving you the latest forecast for your event. … Continue reading “What’s New in DailyStory – November 2024 highlights”